Telefonica Larga Distancia (TLD)
Kognitio WX2 helps a local phone company to compete with the giants |
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We developed a Proof of Concept project to prove the Kognitio WX2 claims that it is able to analyze call detail records information at the rate of hundreds of million rows per second. Kognitio WX2 completed one report typically taking eight or more hours on TLD’s analysis system in under three minutes!
Rafael Graulau, MIS Director for TLD
The Challenge
How does a regional phone company collect, analyse and transform massive amounts of customer call data into compelling ideas for new products and services?
The Solution
Using Kognitio WX2, TLD can query the entire call record data base and generate immediately usable information for product and service refinement
The ROI
Competitive pricing plans have led to a marked increase in profits at TLD.
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